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We’re Hiring

Product Marketing Manager

The Position

Are you an experienced and strategic Product Marketing Manager / Sr Product Marketing Manager with a history of how to successfully bring products to market? Do you thrive on translating complex and technical features into compelling stories that drive demand and ignite growth? If so, then we want to hear from you!

Theta Lake is seeking a Product Marketing Manager / Sr Product Marketing Manager, Communications Compliance to contribute to the go-to-market strategy for our industry-leading Unified Communications and Collaboration Compliance Platform. As the Product Marketing Manager, you will be responsible for shaping the narrative, creating captivating messaging, and driving awareness and adoption of our product(s) across target markets.

As the Product Marketing Manager at Theta Lake you will be responsible for contributing to messaging, planning and executing product launches, and driving awareness and adoption of our product(s) in key target markets. You will contribute to and execute the go-to-market strategy for our industry-leading communications compliance suite of services, become the expert on our ideal customer profile (ICP) and customer journey, and build stories to engage customers for long-term success, all while differentiating us from the competition. 

This role operates at the intersection of product, sales, marketing, and customer success. Our ideal teammate is an excellent writer, compelling storyteller, and creative thinker, able to effectively influence cross-functional stakeholders, and react quickly to demand shifts in a rapidly growing, early stage company.

In this role you will:

  • Own content asset creation – planning, creating and contributing – across a variety of formats (e.g., collateral, webpages, eBooks, video scripts) that drive audience engagement, SEO relevance, and brand excellence.
  • Contribute to and refine company, product, persona, and industry-level messaging & positioning.
  • Own quarterly content audits to improve existing assets, retire outdated/underperforming assets, and ideate areas for content experimentation.
  • Collaborate with the Director of Product Marketing to develop processes, define standards, and suggest tools to keep the content team at the forefront of innovation.
  • Translate technical product features into simple, concise, and compelling messaging that resonates with target customers (used for website, sales conversations, events, etc).
  • Deliver Sales Enablement: Work closely with the sales team and leadership team to identify sales needs and challenges, resulting in the development of sales enablement that equip them with the knowledge and tools to effectively communicate Theta Lake’s value proposition to clients.

Candidates will be asked to submit writing samples and/or a creative portfolio.

The Company

Theta Lake is a leader in the Unified Communication (UC) compliance and security industry, partnering with UC Leaders, including Cisco Webex, Zoom, Microsoft, RingCentral, and Slack. Theta Lake’s compliance and security solution enables customers to unlock the power of modern communication tools and bring peace of mind to all stakeholders – including compliance, IT collaboration, security and end-users. Our multi-award winning cloud-native platform was purpose-built for the challenges of today’s increasingly digital and distributed world of work, and includes certified integration partnerships with the world’s leading unified-communication and online-meeting providers such as Webex by Cisco, Microsoft 365 and Teams, RingCentral, Salesforce, Symphony, Verint, Vidyard, Zoom, and many more.

Read more: https://thetalake.com/ 

Location and How to Apply

  • Remote
  • We cannot sponsor visas at this time. Please do not apply if you are on a visa for the US.
  • To apply, please contact us at careers@thetalake.com.

Compensation

 $135,000/year to $185,000/year + bonus + equity + benefits

Individual pay is determined by skills, qualifications, experience, location and market conditions. Compensation details listed in this posting reflect the base salary only, and do not include commission, equity or sales incentives, if applicable. In addition to base salary, Theta Lake offers a comprehensive benefits package that includes medical, dental, vision, life insurance, long-term disability, 401(k), and health and dependent care flexible spending accounts.

You should have:

  • 3 – 5 years of PMM experience
  • Excellent spoken and written communication skills
  • Experience with building graphics in tools like Adobe Suite, Google Slides, etc.
  • Minimum 3 years of experience in email / electronic communications or voice compliance archiving and surveillance markets
  • Experience in content roadmap delivery and management
  • Experience in creating content for product launches and releases
  • Experience in customer and sales engagement and a readiness / willingness to travel preferred

In addition you should also have some of these skills:

  • Strong project management skills to project manage and track content progress in tools like Asana
  • Experience editing and improving upon content authored by others
  • Comfort collaborating with a highly distributed team and diverse teams of marketing, sales, and technology practitioners
  • Early stage company environment experience a plus